Tech and Trends:- Many people think of Instagram as simply a way for individuals to post cute pictures to their profiles for their friends to see online. While this may be the case, it is not the only use for Instagram. Do you think Facebook would have purchased Instagram if this is all that the service could be used for online? Likely not. Instagram is starting to be used by businesses to help promote their products and services. Use the following tips to utilize Instagram to drive traffic to your web site and ultimately increase your business.
Reach New Audiences
Businesses who utilize Instagram are able to reach a new audience which is possibly untapped by competitors. Think if you could be the first business in your niche to have a sizable presence on Instagram. This could result in a huge spike in traffic to your web site and likely increased business as well.
Use Photo Contests to Boost Traffic
Photo contests are a great way to boost traffic to your web site. Instagram is a great platform which allows users to easily submit photos which can be used for various contests. These contests are a great way to gain exposure for your business and to gain followers on this major Social Media outlet.
Post Sales To Instagram
If you are a business who sells various products, what better way to promote your products than by posting a picture online with a special discount code. This rewards users of Instagram and also helps to drive traffic to your site. Friends will tell others and quickly you may have hundreds of Instagram followers looking for great deals on your products!
When laying out your Social Media strategy, do not forget about Instagram. It is quickly becoming one of the more popular Social Media platforms and if you do not have a profile, you should create one today before your competitors corner the market! Click here to learn more!